Introduction In modern fast-paced business world, staying ahead of the competition is essential. Market research has always been a key approach for achieving a market edge, but the emergence of AI technology has revolutionized this field. AI-powered tools are reshaping how businesses collect, analyze, and act upon information about their rivals. B

Opening Remarks In today’s fast-paced corporate environment, maintaining an edge of the competition is essential. Market research has always been a core approach for gaining a competitive advantage, but the emergence of Artificial Intelligence (AI) has transformed this process. Tools driven by AI are transforming how companies collect, analyze,

Overview Social media marketing has evolved dramatically in recent years, shaped by shifts in innovation, user behavior, and business needs. A major transformation in the advertising sphere is the emergence of artificial intelligence (AI). AI’s potential to reshape social media marketing is capturing the attention of businesses and marketers glob